Prepared for Conversion ยท October 2026

Conversion GTM Modernization Report

Not Your Average BDR helps companies become AI-native without starting from scratch. We take your existing stack and build GTM systems that connect Sales, Marketing and RevOps into one AI-driven engine.

80 / 20

Flip admin time to customer time

$6M+ ARR

Conversion's next growth phase

< 30 days

From kickoff to results

Who we are

Most revenue teams spend 80% of their time on admin and 20% in front of customers. We flip that. Our systems automate the busywork so your team spends 80% of its time in front of customers, driving pipeline and revenue without the resource allocation.

How we are different

We've been in the arena.

Any GTM use case

We deliver systems that work for your motion, whatever it looks like.

Proven at both ends

We stood up an AI GTM function at a Series F unicorn supporting 70 GTM pros, and built for founder led teams finding PMF.

Not a black box

We teach you. A good engagement doesn't last over a year, because clients become self sufficient.

Why we should talk now

We saw your Founding GTM Engineer role. Here's the outcome it points to.

01

Faster enterprise acquisition

Scalable prospecting and enrichment built on ICP models and intent signals, so reps work the right accounts first.

02

One unified GTM engine

Fractured prospecting, outreach and enablement tools consolidated into connected pipelines with clean, actionable data.

03

Expansion from 4,000+ customers

Personalized plays that activate your existing base and turn it into a repeatable revenue stream.

KPI we move: rep hours spent on research and list building

Our customers who also focus on unifying enrichment and prospecting say they cut manual research time by roughly half within the first quarter after partnering with us, and put those hours back into conversations with buyers.

How we can help Conversion

Built on the stack you already have.

Clay

Per your job post, it looks like you use Clay. We're closely aligned with the team there and have been power users for 2+ years. The learning curve is steep, and most teams get 30% of the value because of scaling, complexity and pricing fears.

How we help: We are certified Clay experts and have supported teams of 80 with automated workflows. The great news: no vendor lock in. We build workflows in your workspace that you own.

AI Tooling

Most GTM AI happens in pockets with minimal standardization and a lot of distraction. Few teams have a sound system to keep resources from being burned on experiments.

How we help: We work with you to plug in the right systems, plus the skills and agents for whatever use case you want.

The goal is an agentic state of the world, not just chatbots and experiments. Less time wasted, more optimized processes.

CRM: Salesforce

Salesforce should be the single source of truth, but manual data entry keeps it stale.

How we help: We make your CRM the real single source of truth through automated enrichment, and use it as the source to run automation through. Less admin, more selling, better execution visibility.

Call Recording: Gong

Per your job posting, Conversion uses Gong. Most teams have great insights and actionable takeaways, but rely on reps to act on them.

How we help: We turn that information into action: MEDDICC qualification, CRM field updates, automated follow up emails, deal risk scoring. You name it.

What to expect

Under 30 days to results.

Step 1

30 minute call to understand Conversion's requirements.

Step 2

A proposed GTM architecture diagram based on your needs and infrastructure.

Step 3

Once you give the go ahead, full swing execution to build.

Ready to see your GTM architecture?

Start with a 30 minute conversation.

Book the call